Privacy Policy

We process your personal data in accordance with General Data Protection Regulation and current legislation.

 

This Privacy Policy clarifies the nature, scope and purpose of the processing of personal data (hereinafter referred to as “Data”) within our online offering and the related websites, features and content, as well as external online presence, e.g. our Social Media Profile (collectively referred to as the “Online Offering”). With regard to the terminology used, e.g. “Processing” or “Controller”, we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).

 

Controller

Artproof OÜ

Telliskivi 60A, 10412

Tallinn, Estonia

 

info@artproof.eu

www.artproof.fi

 

Imprint: www.artproof.fi/imprint

 

Business-related processing

In addition, we process

- contract data (eg, subject matter, term, customer category).

- Payment data (eg, bank details, payment history)

from our customers, prospects and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.

 

Order processing in the online shop and customer account

We process the data of our customers as part of the ordering process in our online shop to allow them to select and order the selected products and services, as well as their payment and delivery, or execution.

 

The processed data includes inventory data, communication data, contract data, payment data and persons affected by the processing belong to our customers, prospects and other business partners. Processing is for the purpose of providing contractual services in the context of the operation of an online shop, billing, delivery and customer service. Here we use session cookies for the storage of the shopping cart contents and permanent cookies for the storage of the login status.

 

Processing is based on Art. 6 section 1 point b (execution of order transactions) and c (legally required archiving) GDPR. The information marked as required for the establishment and fulfillment of the contract is required. We disclose the data to third parties only in the context of extradition, payment or in the context of legal permissions and obligations to legal advisors and authorities. The data will be processed in third countries only if this is necessary for the fulfillment of the contract (eg on customer request at delivery or payment).

 

Users can optionally create a user account, in particular by being able to view their orders. As part of the registration, the necessary mandatory information will be communicated to the users. The user accounts are not public and can not be indexed by search engines. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is for commercial or tax law reasons according to Art. 6 section 1 point c GDPR necessary. Information in the customer account remains until its deletion with subsequent archiving in case of a legal obligation. It is the responsibility of the users to secure their data upon termination before the end of the contract.

 

As part of the registration and re-registration and use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user’s protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place, unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 section 1 point c GDPR.

 

The deletion takes place after expiry of legal warranty and comparable obligations, the necessity of keeping the data is checked every three years; in the case of legal archiving obligations, the deletion takes place after its expiration (end of commercial law (6 years) and tax law (10 years) retention obligation).

 

External payment service providers

We use external payment service providers, through whose platforms the users and we can make payment transactions (eg, with a link to the privacy policy, Paypal (https://www.paypal.com/webapps/mpp/ua/privacy-full)

 

As part of the fulfillment of contracts, we set the payment service providers on the basis of Art. 6 section 1 point b. GDPR. Incidentally, we use external payment service providers on the basis of our legitimate interests. Art. 6 section 1 point b. GDPR in order to offer our users effective and secure payment options.

 

Among the data processed by the payment service providers are inventory data such as the name and address, bank details such as bank account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, summary and recipient-related information. The information is required to complete the transactions. However, the data entered will only be processed and stored by the payment service providers. This means that we do not receive any account or credit card-related information, only information with confirmation or negative disclosure of the payment. The data may be transmitted by the payment service providers to credit reporting agencies. This transmission aims at the identity and credit check.

 

For payment transactions, the terms and conditions and the privacy policy of the respective payment service, which is available within the respective web pages, and transaction applications apply. We also refer to these for further information and assertion of rights of withdrawal, information and other data subjects.

 

Administration, financial accounting, office organization, contact management

We process data in the context of administrative tasks as well as organization of our business, financial accounting and compliance with legal obligations, such as archiving. In doing so, we process the same data that we process in the course of rendering our contractual services. The processing principles are Art. 6 section 1 point c. GDPR, Art. 6 section 1 point f. GDPR. The processing affects customers, prospects, business partners and website visitors. The purpose and interest in processing lies in administration, financial accounting, office organization, data archiving, that is, tasks that serve to maintain our business, perform our duties and provide our services.

 

In doing so, we disclose or transmit data to the financial administration, consultants, such as tax accountants or auditors, as well as other fee agents and payment service providers.

 

Furthermore, we store information on suppliers, promoters and other business partners on the basis of our business interests, eg for the purpose of contacting you later. We generally store this majority of company-related data permanently.

 

Business analysis and market research

In order to operate our business economically, to recognize market trends, wishes of the contractors and users, we analyze the data available to us for business transactions, contracts, inquiries, etc. We process stock data, communication data, contract data, payment data, usage data, metadata based on the nature 6 section 1 point f. GDPR, whereby the data subjects include contractual partners, interested parties, customers, visitors and users of our online offer.

 

The analyzes are carried out for the purpose of business analysis, marketing and market research. In doing so, we can take into account the profiles of the registered users with information, eg on their services used. The analyzes serve us to increase the user-friendliness, the optimization of our offer and the business economics. The analyzes are for us alone and will not be disclosed externally unless they are anonymous, aggregated value analyzes.

 

If these analyzes or profiles are personal, they will be deleted or anonymised upon termination of the users, otherwise after two years from the conclusion of the contract. Incidentally, the overall business analyzes and general trend provisions are created anonymously if possible.

 

Contact

When contacting us (eg via contact form, e-mail, telephone or via social media), the information provided by the user to process the contact request and its processing acc. Art. 6 section 1 point b) GDPR processed. User information can be stored in a Customer Relationship Management System (“CRM System”) or comparable request organization.

 

We delete the requests, if they are no longer required. We check the necessity every two years; Furthermore, the legal archiving obligations apply.

 

CRM system from Scoro and Odoo

We use the CRM systems of the providers www.scoro.com and www.odoo.com in order to be able to process inquiries from users more quickly and efficiently (legitimate interest in accordance with Article 6 (1) point of the GDPR).

Scoro – Endla 15, Tallinn, 10122, Estonia

 

Odoo – Avenue Edmond Van Nieuwenhuyse, 6  3rd Floor (Serenitas building)
1160 Brussels, Belgium

 

If users disagree with Scoro or Odoo data collection and data storage in the external system of salesforce, we offer alternative contact options for submitting service requests by e-mail, telephone, fax or post.

 

Further information is available to users under Scoro privacy policy and Odoo privacy policy:

https://www.scoro.com/privacy-policy/

https://www.odoo.com/privacy

 

Newsletter

With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures as well as your right of objection. By subscribing to our newsletter, you agree to the receipt and the procedures described.

 

Content of the newsletter: We send newsletters, e-mails and other electronic notifications with advertising information (hereinafter “newsletter”) only with the consent of the recipient or a legal permission. Insofar as the contents of a newsletter are concretely described, they are authoritative for the consent of the users. Incidentally, our newsletter contains information about our services and us.

 

Registration for our newsletter takes place by subscribing for it in our web page or through our social media channels or by accepting an invite letter sent from us.

 

Credentials: To subscribe to the newsletter, it is sufficient to provide your e-mail address. Optionally, we ask you to give a name in the newsletter for personal address.

 

The dispatch of the newsletter and the associated performance measurement are based on a consent of the recipients acc. Art. 6 section 1 point a, Art. 7 GDPR in connection with § 7 Abs. 2 Nr. 3 UWG or if consent is not required based on our legitimate interests in direct marketing acc. Art. 6 section 1 lt. F. GDPR in connection with § 7 Abs. 3 UWG.

 

The logging of the registration process is based on our legitimate interests in accordance with. Art. 6 section 1 point f GDPR. Our interest lies in the use of a user-friendly and secure newsletter system, which serves both our business interests and the expectations of the users and also allows us to prove our consent.

 

Termination / Revocation – You can cancel the receipt of our newsletter at any time, ie revoke your consent. A link to cancel the newsletter can be found at the end of each newsletter. We may save the submitted email addresses for up to three years based on our legitimate interests before we delete them to provide prior consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual request for cancellation is possible at any time, provided that at the same time the former existence of a consent is confirmed.

Newsletter – Mail Chimp

The newsletters will be sent by MailChimp, a mail-order service provider of Rocket Science Group, LLC, 675 Ponce De Leon Ave # 5000, Atlanta, GA 30308, USA. The privacy policy of the shipping service provider can be viewed here: https://mailchimp.com/legal/privacy/ . The Rocket Science Group LLC is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European data protection standards ( https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active ). The shipping service provider is based on our legitimate interests acc. Art. 6 section 1 point f GDPR and a contract processing agreement acc. Art. 28 (3) sentence 1 GDPR.

 

The shipping service provider may use the data of the recipient in a pseudonymous form, ie without assignment to a user, to optimize or improve their own services, eg for the technical optimization of shipping and the presentation of newsletters or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to address them themselves or to pass the data on to third parties.

 

Hosting and e-mailing

The hosting services we use are designed to provide the following services: infrastructure and platform services, computing capacity, storage and database services, e-mailing, security and technical maintenance services we use to operate this online service.

 

Here we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer acc. Art. 6 section 1 point f GDPR in conjunction with Art. 28 GDPR (conclusion of contract processing contract).

 

Newsletter – Success Measurement

The newsletters contain a so-called “web beacon”, ie a pixel-sized file that is retrieved from the server when the newsletter is opened by our server or, if we use a shipping service provider. This call will initially collect technical information, such as information about the browser and your system, as well as your IP address and time of retrieval.

 

This information is used to improve the technical performance of services based on their specifications or audience and their reading habits, based on their locations (which can be determined using the IP address) or access times. Statistical surveys also include determining if the newsletters will be opened, when they will be opened and which links will be clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our goal nor, if used, that of the shipping service provider to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

 

A separate revocation of the performance measurement is unfortunately not possible, in this case, the entire newsletter subscription must be terminated.

 

Google Analytics

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) point GDPR), we use Google Analytics, a web analytics service provided by Google LLC (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by the users are usually transmitted to a Google server in the USA and stored there.

 

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ).

 

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with further services related to the use of this online offer and the internet usage. In this case, pseudonymous usage profiles of the users can be created from the processed data.

 

We only use Google Analytics with activated IP anonymization. This means that the IP address of the users will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

 

The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser software accordingly; Users may also prevent the collection by Google of the data generated by the cookie and related to its use of the online offer and the processing of such data by Google by downloading and installing the browser plug-in available at the following link:  https://tools.google.com/dlpage/gaoptout?hl=en .

 

For more information about Google’s data usage, hiring and opt-out options, please read Google’s Privacy Policy ( https://policies.google.com/technologies/ads) and in Google Ads Ads Settings (https://adssettings.google.com/authenticated ).

 

The personal data of users will be deleted or anonymized after 14 months.

 

Google AdWords and conversion measurement

We use the services of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online service within the meaning of Art. 6 (1) point GDPR) , USA, (“Google”).

 

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

 

We use Google’s online AdWords marketing tool “AdWords” to place ads on the Google advertising network (eg, in search results, in videos, on websites, etc.) so that they are displayed to users who have a suspected interest in the ads. This allows us to more specifically display ads for and within our online offering so that we only present ads to users that potentially match their interests. For example, if a user sees ads for products he’s been looking for on other online offerings, that’s called remarketing. For these purposes, upon access to our and other websites where the Google Advertising Network is active, Google will immediately execute Google code and become so-called (re) marketing tags (invisible graphics or code, also referred to as “web beacons”) incorporated into the website. With their help, the user can store an individual cookie, ie a small file (instead of cookies, comparable technologies can also be used). In this file is noted which websites the user visited, for what content he is interested and what offers the user has clicked, as well as technical information about the browser and operating system, referring websites, visit time and other information on the use of the online offer.

 

Furthermore, we receive an individual “conversion cookie”. The information obtained through the cookie is used by Google to generate conversion statistics for us. However, we only hear the anonymous total number of users who clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive any information that personally identifies users.

 

The data of the users are pseudonym processed within the Google advertising network. For example, Google does not store and process users’ names or e-mail addresses, but processes the relevant data in a cookie-related manner within pseudonymous user profiles. That is, from the perspective of Google, the ads are not managed and displayed to a specifically identified person, but to the cookie owner, regardless of who that cookie owner is. This does not apply if a user has explicitly allowed Google to process the data without this pseudonymization. The information collected about users is transmitted to Google and stored on Google’s servers in the United States.

 

For more information about Google’s data usage, hiring and disparaging options, please read Google’s Privacy Policy ( https://policies.google.com/technologies/ads ) and Google’s Ads Ads Settings (https: // adssettings.google.com/authenticated ).

 

Online presence in social media

We maintain online presence within social networks and platforms in order to communicate with customers, prospects and users active there and to inform them about our services. When calling the respective networks and platforms, the terms and conditions and the data processing guidelines apply to their respective operators.

 

Unless otherwise stated in our privacy policy, we process the users’ data as far as they communicate with us within the social networks and platforms, eg write articles on our online presence or send us messages.

 

Integration of services and contents of third parties

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) point GDPR), we make use of content or services offered by third-party providers in order to provide their content and services Integrate services such as videos or fonts (collectively referred to as “content”).

 

This always presupposes that the third-party providers of this content perceive the IP address of the users, since they could not send the content to their browser without the IP address. The IP address is therefore required for the presentation of this content. We endeavor to use only content whose respective providers use the IP address solely for the delivery of the content. Third parties may also use so-called pixel tags (invisible graphics, also referred to as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website.

 

Vimeo

We can embed the videos of the Vimeo platform of Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Privacy Policy: https://vimeo.com/privacy . We point out that Vimeo can use Google Analytics and refer to the privacy policy ( https://www.google.com/policies/privacy ) and opt-out options for Google Analytics ( https://tools.google.com/dlpage/gaoptout?hl=en ) or Google’s data usage settings for marketing purposes ( https://adssettings.google.com/. ).

 

Google Maps

We include maps from the Google Maps service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. The processed data may include, in particular, users’ IP addresses and location data, but these are not collected without their consent (usually as part of the settings of their mobile devices). The data can be processed in the USA. Privacy Policy: https://www.google.com/policies/privacy/ , opt-out: https://adssettings.google.com/authenticated .

 

Use of Facebook social plugins

Based on our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 (1) f. GDPR) we use social plugins (“plugins”) of the social network facebook.com, which operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (“Facebook”). The plugins can represent interaction elements or content (eg videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white “f” on blue tile, the terms “Like”, “Like” or a “thumbs up” sign ) or are marked with the addition “Facebook Social Plugin”. The list and appearance of Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/ .

 

Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation ( https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).

 

When a user invokes a feature of this online offering that includes such a plugin, their device establishes a direct connection to the Facebook servers. The content of the plugin is transmitted by Facebook directly to the device of the user and incorporated by him into the online offer. In the process, user profiles can be created from the processed data. We therefore have no influence on the amount of data that Facebook collects with the help of this plugin and therefore informs the users according to our knowledge.

 

By integrating the plugins, Facebook receives the information that a user has accessed the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his Facebook account. If users interact with the plugins, for example, press the Like button or leave a comment, the information is transmitted from your device directly to Facebook and stored there. If a user is not a member of Facebook, there is still the possibility that Facebook will find out and save their IP address. According to Facebook, only an anonymous IP address is stored in Germany.

 

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the related rights and setting options for protecting the privacy of users, can be found in Facebook’s privacy policy:  https://www.facebook.com/about/privacy/ ,

 

If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and inconsistencies regarding the use of data for promotional purposes are possible within the Facebook profile settings:  https://www.facebook.com/settings?tab=ads  or via the US website  http://www.aboutads.info/choices/  or the EU page  http://www.youronlinechoices.com/ . The settings are platform-independent, ie they are adopted for all devices, such as desktop computers or mobile devices.

 

Twitter

Within our online offering, features and content of the Twitter service offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may be incorporated. This may include, for example, content such as images, videos or texts and buttons, with which users can share the contents of this online offer within Twitter.

If the users are members of the platform Twitter, Twitter can assign the call of the above mentioned contents and functions to the profiles of the users. Twitter is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation ( https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active ). Data protection:https://twitter.com/privacy , Opt-Out: https://twitter.com/personalization .

 

Instagram

Within our online offering, features and content of the Instagram service offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, may be incorporated. This may include, for example, content such as images, videos or text and buttons that allow users to share content from this online offering within Instagram. If the users are members of the platform Instagram, Instagram can assign the call of the above mentioned contents and functions to the profiles of the users there. Instagram privacy policy: http://instagram.com/about/legal/privacy/ .

 

Pinterest

Within our online offering, features and content of the Pinterest service offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA, may be incorporated. This may include, for example, content such as images, videos or texts and buttons that allow users to share content from this online offering within Pinterest. If the users are members of the platform Pinterest, Pinterest can assign the call of the abovementioned contents and functions to the profiles of the users there. Pinterest Privacy Policy: https://about.pinterest.com/privacy-policy .

 

Google+

Within our online offering, features and content of the Google+ platform offered by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”) may be incorporated. This may include, for example, content such as images, videos or texts and buttons, with which users can share the contents of this online offer within Twitter. If the users are members of the platform Google+, Google can assign the call of the above contents and functions to the profiles of the users there.

 

Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). For more information about Google’s data usage, hiring and disparaging options, please read Google’s Privacy Policy ( https://policies.google.com/technologies/ads ) and Google’s Ads Ads Settings (https: // adssettings.google.com/authenticated ).

Changes in privacy policy

 

We update this Privacy Policy on a regular basis to ensure that it continues to provide the most accurate information possible, as well as to ensure that it is in accordance with current legislation. This means that this Privacy Policy will be changed and updated on a regular basis. If the Privacy Policy changes significantly, you will be notified by email.

 

Your rights

 

You have the following rights, which you can exercise:

 

Access

The right to be provided with a copy of your personal data (the right of access)

Rectification

The right to require us to correct any mistakes in your personal data

To be forgotten

The right to require us to delete your personal data in certain situations

Restriction of processing

The right to require us to restrict processing of your personal data in certain circumstances, e.g. if you contest the accuracy of the data

Data portability

The right to receive the personal data you provided to us, in a structured, commonly used and machine-readable format and/or transmit that data to a third party in certain situations

To object

The right to object:

  1. at any time to your personal data being processed for direct marketing (including profiling);

  2. in certain other situations to our continued processing of your personal data, e.g. processing carried out for the purpose of our legitimate interests.

Not to be subject to automated individual decision-making

The right not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you

 

For further information on each of those rights, including the circumstances in which they apply, please contact us.

 

If you would like to exercise any of those rights, please:

  • email,to info@artproof.eu or call to any of the numbers found under www.artproof.fi/imprint

  • let us have enough information to identify you (name and address)

  • let us have proof of your identity and address (a copy of your driving licence or passport)

  • let us know what right you want to exercise and the information to which your request relates.

Questions

Don’t hesitate to contact us in case of questions on the usage and storage of your personal data.

 

info@artproof.eu

http://www.artproof.fi/about/